BuildHub: New online marketplace for construction industry in Philippines

BuildMart PH Technologies, Inc., a B2B e-commerce platform that connects manufacturers with hardware stores, has made an investment in Hubware Corporation – a leading online marketplace for builders, hardware stores, and construction suppliers – through the launch of ‘’, an online platform serving as a centralised system for the construction industry.

This strategic investment enables Hubware to initiate the development of a holistic digital construction ecosystem in the Philippines, spearheaded by its key platform, This online marketplace aims to streamline and enhance the visibility of construction sellers, especially hardware stores and brands, thereby bolstering their online presence and customer reach. It will also benefit from Buildmart’s 18 fulfillment centres nationwide, 33 renowned brand partners such as Republic Cement, TKL Steel, Union, Saint Gobain, and Vicem, as well as 150 partner hardware stores. plans to introduce several new products, including BuildCredit, a dedicated financing facility offering competitive interest rates between 1-3% for terms of 30-60 days. This initiative is designed to support the growth of hardware stores and builders. Additionally, the marketplace will benefit from BuildmartShipping, a proprietary logistics and warehousing network ensuring the timely delivery of over 400 shipments monthly, facilitated by a fleet of 10 trucks and its owned ship, ‘MV Buildmart 1’, which has a capacity of 22,000 bags.

The launch of marks a pivotal advancement in addressing construction industry challenges, such as manual transactions, limited payment options, and extended delivery times.

Andre Bernardo, co-CEO of, emphasised the importance of industry experience and strategic partnerships in innovating the construction sector. “With a combined 67 years in construction, our team adeptly identifies industry pain points, devises effective solutions, and fosters sustainable partnerships with hardware sellers, construction brands, and contractors across the Philippines. Together, we strive to shape the future of inclusive business and community development.”

Hubware Corporation, established in 2018, holds the distinction of being the Philippines’ first specialised online marketplace for the construction, hardware, and home improvement sectors. It aims to empower small and medium-sized enterprises through digital innovations.

“This strategic alliance represents a monumental leap forward for the technology industry, with both Hubware Corporation and BuildMart PH Technologies Inc. set to transform the digital landscape of the construction sector,” said Marika Laciste, chief business officer of

BuildMart PH Technologies has been a key player in supplying premium building materials at competitive prices. Leveraging its extensive network and assets within the construction industry, the company continues to make significant strides in providing quality products to its clients.

Mr Bernardo envisions the partnership as a strategy aligned to a successful business model. “Our collective goal is to dominate the sector by adopting Jack Ma’s Alibaba Iron Triangle model, which focuses on three core elements: platform, logistics, and financing,” he said.

Richard Lim Jr., co-CEO of, also highlighted the importance of dedication, perseverance, and collaboration in achieving a sustainable future. “If you aim for quick results, you may choose to work alone. However, for enduring and lasting outcomes, collaboration is essential. Here at BuildHub, we are committed to building a future that stands the test of time, together.”

Despite the fragmented nature of the local construction industry, identifies significant growth opportunities, projecting the market could attain a value of US$18 billion (approximately Php1 trillion), with 30-40% dedicated to construction supplies and materials. Looking ahead, the platform sets ambitious goals to decuple its user base in 2024, achieve a gross merchandise value of Php1 billion by 2025, and expand its partnerships across the country.