Cassinelli to lead LiuGong’s new global rental and used equipment unit

Graziano Cassinelli has joined LiuGong to lead the company’s newly formed global rental and used equipment business. As director of the new unit, Mr Cassinelli brings a wealth of knowledge from years of experience in all aspects of the rental and used equipment business.

Kevin Thieneman, vice president of LiuGong Machinery and chairman of LiuGong North America & LiuGong Latin America said, “Rental is the largest segment for the construction equipment industry in Europe and North America, and is projected to become a leading segment in China. In addition, effective management of used equipment is an important element to ensuring end users enjoy lower total cost of ownership. This new endeavour will champion LiuGong’s efforts to become a leader in rental and used equipment. Graziano has dedicated his career to rental and used. He has OEM experience at Caterpillar and CNH Industrial as well as dealer experience at CGT and Barloworld. LiuGong is fortunate to have a leader with such rich experience.”

Mr Cassinelli commented, “With its tough equipment, LiuGong offers the type of machines and equipment that the rental market needs and wants. And the opportunity to spearhead this effort with LiuGong is one that I am looking forward to.”