LIGHTING TODAY03 Jan 2024
New Sales Leadership At Pharos
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Pharos announces that Thomas Ladd will be retiring from his role of International Sales Director after 14 years with the company. He has been instrumental in establishing the sales, support and distribution strategy for Pharos in the Americas and for growing the company’s global sales to where they are now. He looks forward to spending more time with family and focusing his lighting control expertise on the architectural lighting markets in the US. Thomas will be staying connected to Pharos both as a shareholder and as a consultant, leading special projects and advising on new market development in the Americas. We wish him well on his next career adventure in the lighting industry.

To provide continuity of leadership for the sales team, Pharos is pleased to announce that Mark de Gruyter has agreed to take on the mantle of Sales Director – initially on a temporary basis. 

In this new role, Mark will be responsible for the sales strategy of all Pharos-branded products, worldwide. Mark is a highly regarded salesperson in the industry; in his current role as Regional Manager for EMEA, Mark has overseen a seven-fold increase in Pharos sales in his region. Mark will be based in London, helping him foster a close working relationship with the Pharos leadership team. 

Commenting on the appointment, Pharos CEO Simon Hicks said, “We’re delighted that Mark has agreed to take on this role. With his experience of the product and our markets, and an existing relationship with so many of our customers, he is very well placed to take the lead on our sales strategy. I’m looking forward to working with him – I know he’s keen to grow the sales team and to capitalise on the traction that Pharos has in the market today.”