The Zumtobel and Thorn Lighting brands are once again part of Light + Building and together will occupy the entire Forum at Messe Frankfurt. Zumtobel and Thorn Lighting will create a new brand experience that will appeal to both existing and new customers and optimally present the comprehensive service portfolio of both brands.
Zumtobel’s presentation will focus on sustainability, digitalisation, and new technologies. On show will be holistic lighting solutions that focus on humans and their needs. In addition to application areas such as retail, office and industry, digital services and innovative lighting control systems will also be presented, which increase well-being in rooms and contribute to sustainable and energy-efficient building operation. In addition, Zumtobel will present new product developments and visions of luminaires of the future in a “Concept Space”.
“We see our presence at Light + Building 2024 as a possible new beginning of our trade fair activities: away from thinking in ever larger dimensions towards more innovation and sustainability in the lighting industry,” says Alfred Felder, CEO of the Zumtobel Group. “We believe that the trade fair event format is experiencing a revival after years when meetings were predominantly held online. People are increasingly seeking personal contact, new encounters, an on-site experience, and products at their fingertips,” CEO Alfred Felder added.
As Thorn Lighting edges ever closer to its 100th birthday, the Light + Building event in 2024 will be a valuable opportunity to showcase the brand’s knowledge and expertise. Saurabh Pandhi, Vice President of Thorn Lighting, commented: “Over recent years, we’ve enhanced our portfolio of indoor and outdoor solutions significantly to respond to the world around us. We invite customers to join us and discover the latest luminaires and technologies borne with sustainability, connectivity, and efficiency at their core. Getting hands on with products is a given, but we’ll also create an immersive experience that will allow visitors to explore our applications in greater depth than ever before. We look forward to seeing you there.”
The stand concept is in line with the Zumtobel Group’s sustainability strategy by using many existing elements, for example from the company’s own Light Forum in Dornbirn. New materials used for the stand are to be reused afterwards.
Light + Building 2024 will take place in Frankfurt am Main from 3 to 8 March 2024 under the motto “Be electrified”.